Company News, New Products

Gabrielle Union and Dwyane Wade Bring Proudly Baby Care Line to Target

Proudly increases access to baby care products thoughtfully designed for babies with melanated skin.

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By: Lianna Albrizio

Associate Editor

Proudly, Gabrielle Union and Dwyane Wade’s baby care brand for babies with melanated skin, has expanded into retail with an exclusive Target partnership.    Starting this month, the Proudly baby body and bum care line will be available at Target stores nationwide and online at Target.com. Target will carry the full line of high-quality, Proudly products, each priced at less than $20.   “Inspired by our daughter Kaavia, we set out to create baby care products formulated specially ...

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